A Little Q&A Moment to Fill You In
I recently shared this in my newsletter, but it felt too important not to post here too.
If you’ve been wondering what led to my rebrand…here’s the story and how all the pieces came together.
I recently shared this in my newsletter, but it felt too important not to post here too. If you’ve been wondering what led to my rebrand…here’s the story behind Rewired Strategies and how all the pieces came together.
Did you ever feel like the universe puts you right where you belong?
It’s not always easy to see when you’re in the valleys or when things just don’t make sense. But the gold is in the reflection…realizing the lessons you’ve learned, the connections you’ve made, and the unexpected ways things fall into place.
The Question Everyone’s Been Asking…
➡️ Why did you rebrand, Amy and what’s happening?
From my early computer programming and aviation days (yes, managing pilot training, creating aircraft proposals, and company-wide software programs!) to running an 18-year family-owned wellness practice and completing my health coach training…each chapter built on the last. Every experience pulled together the business, marketing, and wellness pieces... and that’s how Rewired Strategies came to life.
The Story Behind “Rewired”
I’ve used the word rewired for years to describe positive change…things improving, being reconfigured for the better. My old business, Health Rewired, was about helping people feel better. Now, Rewired Strategies helps small business owners do the same for their marketing…improving or revamping their digital presence with a sprinkle of clarity and calm.
What It Means Today
I’ve been on all the sides…corporate, brick-and-mortar, entrepreneur, and solopreneur and I’ve spent this year rewiring my own business. That included my amazing brand photoshoot (the photo above came from!) and defining what I truly want Rewired Strategies to stand for.
And the 🧩 in my logo? You guessed it…the missing piece.
Gratitude and What’s Next
I’m so grateful for my amazing clients who trust me to help them find their missing pieces. It fuels my heart, gets me out of bed in the morning, and keeps me excited about what’s next.
If we already know each other, hello again 👋 and if not, it’s a pleasure to connect. Just wanted to drop a little update as this next chapter unfolds!